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Jazwares

Michelle Wong, SVP Global Marketing

Jazwares, a Berkshire Hathaway-owned global toy manufacturer with an award-winning, robust portfolio of wholly owned and licensed brands, appointed Michelle Wong as SVP Global Marketing. In this role, Wong is tasked with leading the development and execution of Jazwares’ global marketing campaigns across the company’s diverse portfolio of beloved brands, including Squishmallows, Pokémon, Star Wars, CoComelon, Fortnite, Hello Kitty, and more.

Wong is an award-winning marketer whose accolades include 2024 Forbes Entrepreneurial CMO 50, Brand Innovator’s Top 100 list of Most Innovative Women in Marketing, and a ColorComm Circle award in recognition of her outstanding leadership and mentorship to other women in the industry. Prior to joining Jazwares, Wong served as Chief Marketing Officer for Sprinkles Bakeries and Picnik Restaurants, where she led consumer and product marketing initiatives. Before that, she served as President and Managing Partner of the creative ad agency Dailey and SVP Group Account Director for Nestlé Brands.

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Oct 28, 2025

Placement Team