Placements

LA-based lifestyle brand STAUD hired Alicia Carbone to lead commercial operations as Chief Operating Officer, Direct-To-Consumer, responsible for overseeing all revenue channels, driving growth and merchandising strategies, customer engagement, brand awareness, and ensuring integrated, seamless execution across the business.

Carbone is a dynamic c-suite leader with 20 years of experience spanning global brands and early-stage ventures. Her previous experience includes serving as Chief Digital Officer for Herbalife, where she led digital transformation across the $5 billion global health and wellness business. Prior to that, she held omnichannel and eCommerce leadership roles in fashion brands including Prada Group and Louis Vuitton as well as artnet, an online marketplace.